L’Italia chiude Cannes Lions con un Bronzo nei film per “The Ghosted bar” di Publicis Italy | Le Pub per Heineken

Arriva l’ultimo Leone per gli Italiani ai Cannes Lions ed è un Bronzo nei Film, che va ad arricchire il palmares di Publicis Italy | Le Pub. Il progetto vincente è “The Ghosted Bar” per il cliente Heineken.

Nel complesso sono quindi 21 i Leoni conquistati dal nostro Paese: 1 Oro, 6 Argenti e 14 Bronzi, di cui 19 per Publicis Italy | Le Pub, 1 per Leo Burnett e 1 per Indiana Production e SMALL. Nel dettaglio:

• Heineken “The Closer”, Publicis Italy | Le Pub: 1 Oro, 3 Argenti, 3 Bronzi

• Heineken “The Office Cleaner”, Publicis Italy | Le Pub: 2 Argenti, 2 Bronzi

• CoorDown “Ridiculous not to be inclusive”, Indiana Production Company, Milan / SMALL, New York: 1 Argento

• Heineken “Heinkicks”, Publicis Italy | Le Pub: 3 Bronzi

• Barilla “Passive Cooking”, Publicis Italy | Le Pub: 2 Bronzi

• Heineken “The Ghosted Bar”, Publicis Italy | Le Pub: 1 Bronzo

• Heineken “Nobody watches women football”, Publicis Italy | Le Pub: 1 Bronzo

• Heineken “Bar Experience”, Publicis Italy | Le Pub: 1 Bronzo

• McDonald’s “TableToGo”; Leo Burnett: 1 Bronzo

Di seguito i Grand Prix assegnati nella giornata di venerdì: 

DAN WIEDEN TITANIUM
The Government of Tuvalu “The First Digital Nation”, The Monkeys, Part Of Accenture Song, Sydney (Australia)

FILM
Apple “Relax, it’s iPhone”, Apple, Cupertino (USA)

ITV X Calm “The last photo”, adam&eveDDB, London (UK)

GLASS: THE LION FOR CHANGE
Korean National Police Agency “Knock Knock”, Cheil Worldwide, Seul (Corea del Sud)

GRAND PRIX FOR GOOD
Fondation Anne De Gaulle “Anne De Gaulle”, Havas Paris (Francia)

SUSTAINABLE DEVELOPMENT GOAL
Mastercard “Where to settle”, McCann Poland (Polonia)

I PREMI SPECIALI

Creative Company of the Year

Omnicom

WPP

Interpublic Group

Network of the Year

DDB Worldwide

Ogilvy

BBDO Worldwide

Independent Network of the Year

GUT

Wieden+Kennedy

Rethink

Agency of the Year

GUT, Buenos Aires, Argentina

Publicis Conseil, Paris, France

adam&eveDDB, London, United Kingdom

Independent Agency of the Year

GUT, Buenos Aires, Argentina

Rethink, Toronto, Canada

Wieden+Kennedy, Portland, USA

Palme d’Or

Somesuch, USA

SMUGGLER, United Kingdom

Biscuit Filmworks, USA

Spoon., Japan

Rebolucion, Mexico

Creative Brand of the Year

Apple

Dove

Heineken

Agency of the Year by Track

Agency of the Year – Classic
adam&eveDDB, London, United Kingdom

Agency of the Year – Craft
Dentsu Inc., Tokyo, Japan

Agency of the Year – Engagement
GUT, Buenos Aires, Argentina

Agency of the Year – Entertainment
Wieden+Kennedy, Portland, USA

Agency of the Year – Experience
GUT, Buenos Aires, Argentina

Agency of the Year – Good
McCann Poland, Warsaw, Poland

Agency of the Year – Strategy
Ogilvy, Mumbai, India

Independent Agency of the Year by track

Independent Agency of the Year – Classic
Rethink, Toronto, Canada

Independent Agency of the Year – Craft
pgLang, Los Angeles, USA

Independent Agency of the Year – Engagement
GUT, Buenos Aires, Argentina

Independent Agency of the Year – Entertainment
Wieden+Kennedy, Portland, USA

Independent Agency of the Year – Experience
GUT, Buenos Aires, Argentina

Independent Agency of the Year – Good
Howatson+Company, Sydney, Australia

Independent Agency of the Year – Strategy
Special, Auckland, New Zealand